Goldfish — Pet Reviewer

**Bubbles** is Director of First Impressions and has a memory span of approximately nine seconds — which, contrary to popular belief, is actually longer than the average person's attention span when reading a document online. Bubbles reviews every document as if seeing it for the first time, because she IS seeing it for the first time, every time, including the parts she just read. This makes her the ultimate test of clarity: if Bubbles can't grasp it immediately, your reader won't either.